Ambassadors

Tony Vandemore
Hunt

Tony Vandemore

Brookfield, Missouri “Professional baseball player” and “owner of the best waterfowl outfitter in the nation” aren’t two accolades earned by one person in a lifetime, unless you’re Tony Vandemore. Since...

BUILT FOR THE OUTBACK
Surf

BUILT FOR THE OUTBACK

Dan Malloy’s life has revolved, in many respects, around the ocean. Surfing, fishing, exploring, and working on projects that bring awareness to the environment continue to drive him. When not spending...

JOHN JOHN FLORENCE DOESN’T PACK LIGHT
Surf

JOHN JOHN FLORENCE DOESN’T PACK LIGHT

In addition to being a professional surfer, YETI Ambassador John John Florence is a man of many interests. As such, his surfboard collection is broad, and he always travels prepared...

Will Skudin
Surf

Will Skudin

Long Beach, New York Big waves might not be the first thing that comes to mind when you envision the state of New York, but if you ask competitive surfer...

Brad Samuel Leone
Food & Beverage

Brad Samuel Leone

Vernon, New Jersey For Brad Leone, food has always been a universal language. Growing up in what he calls “the pretty part” of northern New Jersey, Brad learned to respect...

Shota Nakajima

Shota Nakajima

Seattle, Washington   With family ties to the culinary world that run generations deep, Shota Nakajima’s profession is very much in his blood. Yet even with this supposed birthright, it...

Lee Tiernan
Food & Beverage

Lee Tiernan

London, England Lee Tiernan’s work speaks for itself. No fancy PR, no influencer hustling, just raw creativity and thrilling food got him where he is today. Tiernan got his start...

Kent Rollins
Ranch & Rodeo

Kent Rollins

Hollis, Oklahoma Kent Rollins is a born-and-raised cowboy, a captivating storyteller, and a hell of a chuck wagon cook. The governer of Oklahoma even named him the “Official Chuck Wagon...

Heath Riles
Food & Beverage

Heath Riles

Ashland, Mississipippi Growing up in Mississippi, cooking over an open flame is a lifestyle that Heath Riles grew to embrace. And he continues to smoke the competition...leading the only team...

Keith Rose-Innes
Fishing

Keith Rose-Innes

Alphonse Island, Seychelles Fly fishing is in Keith’s blood. His grandfather, Harry Stewart was “the OG fly fisherman.” He grew up fly fishing in Scotland, moved to Rhodesia after World...

Kate Crump
Fishing

Kate Crump

Rockaway Beach, Oregon Kate Crump (and her husband and two dogs) own and operate a fishing lodge in King Salmon, Alaska, where they spend their summers and early fall, guiding...

Hilary Hutcheson
Fishing

Hilary Hutcheson

Columbia Falls, Montana Hilary Hutcheson started her fly-fishing career as a teenaged guide in West Glacier, Montana. She guided through college, then took her journalism degree to Portland, Oregon where...

Cameron Kirkconnell
Fishing

Cameron Kirkconnell

Jensen Beach, Florida Captain of the USA Spearfishing Team, Cameron Kirkconnell, considers braving drop-offs, temperamental sharks, rip currents, and 100-foot dives just another day at the office. He's a master...

Reese Cates
Ranch & Rodeo

Reese Cates

McAlester, Oklahoma Professional Bull Rider Reese Cates does everything with 100% effort. Reese is a 3rd generation bull rider with deep ties to the Western and horse industries. He was...

Tom Rowland
Fishing

Tom Rowland

Chattanoonga, Tennesse Tom Rowland is a jack of all trades. He learned fishing from his father and grew into his love for the sport during his time working at Yellowstone...

Jeff Currier

Jeff Currier

Victor, Idaho Jeff Currier has dedicated his life to fly fishing, from guiding trips and teaching the craft to traveling the world to fish. His lifelong passion for fly fishing...

Cooper Davis
Ranch & Rodeo

Cooper Davis

Jasper, Texas Cooper Davis has one of the most dangerous jobs in the world. As a professional bull rider, he's broken both ankles, a shoulder, and his jaw, and that...

C.A Richardson
Fishing

C.A Richardson

St Petersburg, Florida Like many of our Ambassadors, C.A. Richardson learned to fish in the great state of Florida, honing his angling skills in Tampa Bay. The native Carolinian moved...

Alex Brittingham
Hunting

Alex Brittingham

Frankston, Texas When you think of bird dogs, you might not think of jack russell terriers. If that’s the case, you haven’t had the pleasure of meeting Alex Brittingham. She’s...

Brooke Orrison-Lewis
Food & Beverage

Brooke Orrison-Lewis

Ocean Springs, Mississippi Brooke is a restaurateur, competitor, entrepreneur, and self-proclaimed party thrower, making her a natural YETI fit. Co-owner of Mississippi’s The Shed Barbeque & Blues Joint, Brooke’s bright...

Elliot Moss
Food & Beverage

Elliot Moss

Asheville, North Carolina Elliott Moss is a true son of BBQ, hailing from Florence, South Carolina, where mom and pop ‘cue joints reign supreme. After growing up deeply rooted in...

Averie Swanson
Food & Beverage

Averie Swanson

Chicago, Illinois Some people love beer, and then there’s Averie Swanson. A life long love of science led Swanson down a path packed with hopps and malt. What started out...

Jess Lockwood
Ranch & Rodeo

Jess Lockwood

Volborg, Montana Jess Lockwood’s packed one standout moment after another. In 2016, he was named PBR Rookie of the Year. In 2017, he was hailed as the youngest bull rider...

Adam Perry Lang
Food & Beverage

Adam Perry Lang

Los Angeles, California   Adam Perry Lang is a chef, restaurateur, and a The New York Times best-selling cookbook author. After cooking at Le Cirque and Daniel in New York...